Job Title: Marketing Executive
Overview
Mortha Halls of Ivy is seeking a dynamic and creative Marketing Executive to join our
team. The Marketing Executive will play a key role in promoting the college brand and
its courses, engaging with prospective and current learners, and implementing
various marketing strategies to enhance the college's presence in the community
and online.
Key Responsibilities:
- Create awareness of and develop the brand of the college and its courses
through strategic marketing initiatives.
- Communicate with prospective and current learners to build and develop
positive relationships.
- Assist in developing marketing plans, advertising strategies, and direct
marketing campaigns to reach target audiences effectively.
- Source advertising opportunities and place adverts on social media platforms
and through email marketing campaigns.
- Work closely with in-house or external creative agencies to design marketing
materials such as brochures, leaflets, and pull-up stands.
- Write and proofread marketing documents for both online and print
campaigns, ensuring accuracy and consistency.
- Produce creative content, including videos and blog posts, to engage with the
college's target audience.
- Manage and run social media channels to promote college events, courses,
and achievements.
- Organise and attend events such as conferences, seminars, receptions,
exhibitions, and educational fairs to promote the college.
- Source and secure sponsorship for promotional events of the college to
enhance brand visibility.
- Liaise with designers, printers, and photographers to coordinate marketing
activities and ensure high-quality materials.
Key Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in marketing, preferably in the education sector.
- Excellent communication and interpersonal skills.
- Strong creative and strategic thinking abilities.
- Proficiency in digital marketing tools and platforms, including social media
management and email marketing software.
- Ability to multitask, prioritise, and meet deadlines in a fast-paced
environment.
- Attention to detail and strong organisational skills.
- Flexibility to adapt to changing priorities and requirements.
- Ability to work independently and collaboratively as part of a team.
Benefits and Perks:
- 28 Annual holidays plus compassionate leaves.
- Free on-site parking.
- Annual salary reviews.
- Excellent CPD opportunities with access to internal, external, and virtual
training.
- Opportunities for progression.
How to Apply
For inquiries or to apply for this position, please contact us via email at
info@mhi.college or by phone at +44 1384 885286 . Our team is available to assist you with any questions you may have regarding the application process or the role
itself. We look forward to hearing from you